FRESH KOREAN MIXING BOWL

Project Scope: Brand Management, Menu Design, Website Development

BibimBar is a quick service restaurant in San Francisco’s financial district, offering a variety of options to create unique bowls of Korean bibimbap. Bibimbap is a beloved dish in Korea, layered with rice, vegetables, meat, and Gochujang, a spicy sauce.

Bruce was engaged to rebrand the restaurant using the existing logo. As part of this project, brand elements were established to create a new dine-in menu, a new mobile-ready website, and other print collaterals.

NEW BRANDING CREATED CONSISTENCY